The Disciples Of Design
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The Disciples Of Design are a global creative collective.
We are a broad church of design academics, practitioners, artists
and students who are committed to one common aim – the creation
of an ever evolving visual hub for the sharing of ideas and thoughts.
Regular contributors
Andy Bainbridge – Lecturer in Visual Communications – Preston UK
Mike Rigby – Creative Director Interbrand – Sydney AUS
Billy Harkcom – Creative/Director Hark!Design – San Francisco USA
Jon Harker – Lecturer in Visual Communications – Preston UK
Jennie Spiller – Designer Turner Duckworth – London UK
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Latest
T’NORTH
Posted by Billy
Final year UCLAN design student Mark Arrowsmith has been in touch regarding this controversial campaign to attract talent back to the North of England from London.
“It seems a lot of talent has gone missing from the North West. Well we want it back.”
That’s the battle cry from Vision+Media.
The creative industries body, supported by the NWDA, has launched what will no doubt be seen by many as a controversial initiative to persuade creative and media talent to turn their backs on the Big Smoke and ‘come home’.
Christened Resign London, the campaign launched at an event at Manchester’s Black Dog Ballroom last night. It has been created by Manchester and London-based ‘virtual agency’ Nerve.
Centred around a website that takes a playfully confrontational tone, the tactical push works to both sell the burgeoning creative and media sectors in the region – with more than a hint towards the BBC’s move to MediaCityUK – while gently taking the mickey out of all things inner-M25.
It will be interesting to see what people think about this one? (from the North & South).
Thanks to Mark for sending this along.
6 Responses to “T’NORTH”
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This is brilliant.
Im loving this its great I moved up north to get away from the london crap its nice but way to expensive and busy
I love London, but so true, there needs to be more focus on keeping great talent up North aswell!
I like the idea of creating a campaign to create awareness about design that is produced in the north, but I feel this campaign has chosen an incorrect angle. Resign London seems to feel that there isn’t any great work produced from this part of the country any more, and that the north ‘want it back’. Where as I feel they should’ve concentrated on the great work that is produced from the north, and created awareness for the positives of working up north.
I agree with you Mark, it would have been better to focus on all the good stuff that’s already in the north than play on stereotypes which I feel dumbs down the proposition.
After freelancing for almost every decent agency in the NW over the last 10 years, plus stints in London, I feel in a fair position to say that the work we produce up here does rival that from London. Why are we not placing the brilliant work produced by Music, True North, Love, Young, etc on a pedestal and using that to lure the ‘missing’ talent back? After all, it’s good work that we crave first and foremost, not a media-hub.
Whatever one of those is… ;)